John Inverarity AM

Test Cricketer and former Chairman of Selectors (2011-2014)
"We have no greater responsibility than the raising of our children and giving them the right values and the right habits with regard to their health."
John is a former Australian cricketer who played six Test matches for Australia and also captained WA and South Australia in the Sheffield Shield. John was chairman of selectors for Cricket Australia from 2011 to 2014. Outside of cricket, John has enjoyed a distinguished and extensive career as an educator and was Headmaster of Perth’s prestigious Hale School from 1989 until 2003.

Cheryl Bart AO

Extreme sportswoman, mountaineer and company director
"The athletes walking out onto our sporting arenas wearing alcohol brands are seen as gods and goddesses by young children. They are role models and that’s a problem because children want to imitate and emulate them."

Cheryl and her daughter Nikki became the first mother-daughter team to reach the summit of Mount Everest. The scaling of Everest also saw them complete the “Seven Summits” challenge: climbing the highest mountains in each continent. Cheryl has also skied to the North and South Poles.

Cheryl serves as a Director on the Board of Football Federation Australia (FFA), the Prince’s Trust Australia, and Invictus Games Sydney. Cheryl is an Ambassador for the Australian Himalayan Foundation and Patron of Sports Connect.

Cheryl was an inaugural member of the FARE Board and Chair from 2010-2013.

Clover Maitland OAM 

Australian Olympic hockey player (1996, 2000)
"Sporting codes should support athletes to be the best they can. Being bombarded with alcohol advertising and being sponsored by alcohol companies, doesn't fit with what athletes are striving to achieve."

Clover won successive gold medals with the Hockeyroos in 1996 and 2000.

As goalkeeper, she played a starring role in Australia’s success, with her sharp reflexes and cool, decisive play proving a formidable last line of defence. Clover was at her best in Atlanta, where she was in goal when Australia beat South Korea 3-1 in the final.

Clover is currently a researcher at the School of Global Urban and Social Studies at RMIT University here in Melbourne.

John Alexander OAM, MP

Politician and former professional tennis player
"As a parent, you know it’s not what you say, but what you do that kids pick up. Kids model the behaviour of their sporting heroes, so it’s important they aren’t exposed to alcohol advertising in sport."
During his tennis career, John reached a career-high singles rank of 8th in the world. He reached the semi-finals of the Australian Open singles on three occasions, and twice won the doubles. He also played in a winning Davis Cup team. In his post-playing career, John has been a respected tennis commentator, businessman, and now famously, the Member for Bennelong.

Mitch Edwards

MLB player, Philadelphia Phillies
"Sporting codes need to look past the money. At the end of the day kids will look up to their players. These players need to give kids a worthy image they can aspire to."

Following in the footsteps of his father and grandfather, Mitch is our youngest Champion and a professional baseballer – an international star in fact – having recently signed with the with the North American Major League Baseball club, the Philadelphia Phillies.

Mick Malthouse

AFL Premiership-winning coach and player
"Kids should be able to watch sport and identify with just sport, not harmful advertising that impacts their health."
Mick is a true legend of the game, he is of course a former Australian Rules player and coach and holds the record for coaching the most AFL games. Mick was a winning Grand Final coach of both the West Coast Eagles and Collingwood and won a total of three Grand Finals.

Dr Ric Charlesworth AO

Australian coach, hockey player and former politician 
"The association between sport and alcohol isn't a valid one. You can't perform well in sport, under the influence."
Ric is an Australian sports consultant, a former hockey player and one of the greatest sporting coaches we’ve had. He is recognised as the world’s best hockey player. He is the first person to have played in and coached a Gold medal winning World Cup team in hockey. Ric was Member of the Federal Parliament from 1983 until 1993, and is a qualified medical practioner.

Prof Rob Moodie AM

Melbourne Storm Chairman (2006-2010)
"The unhealthy and false association between alcohol consumption needs to end. It reduces our elite athletes to ‘booze ambassadors’ and that’s dangerous for our kids.”

Rob Moodie is Professor of Global Health at the University of Melbourne’s Nossal Institute and was the CEO of VicHealth between 1998 and 2007.

He was Chair of Melbourne Storm until 2010 and generously shares his support as an ambassador for various community organisations.

Rod Butterss

St Kilda (AFL) Club President (2000-2007)
"It’s time to tell the AFL and all major sporting codes that it’s not right to tell our children to associate their favourite sport with alcohol. It‘s simply not okay."

Rod is a businessman who has an enduring association with the St Kilda Football Club as a former reserves player and as Club President.

Steve Ella

NRL, Test and State of Origin player (1977-1989) 
"The game I love is awash with alcohol sponsorship. Help me change that.”

Steve is an Australian former champion rugby league footballer during the 1980s.

He played for the Parramatta Eels, New South Wales and Australia, playing in four Tests for his country between 1983 and 1985. 

He’s also a long-standing friend of FARE, a current FARE Director and brings to the campaign a wealth of experience including a 20 year background in Aboriginal Drug and Alcohol work.